It moved to Luxor two years later, with what was announced at the time as a 10-year lease.īut Zaller left Premiere Exhibitions to start Imagine. He helped bring the first “Bodies” to the Tropicana in 2006. Zaller certainly knows the territory when it comes to what tourists want to visit on a hot afternoon. “I feel like there’s enough room for many different players.” “The way I look at it is Las Vegas is a huge market,” with about 20 million unique visitors a year, he adds. “I don’t think of it as rival companies going head to head,” says Tom Zaller, the CEO of Imagine Exhibitions, which created Bally’s attraction. or Caesars Entertainment?Įither way, a Strip with at least two of everything now has two human anatomy exhibitions: “Real Bodies at Bally’s” recently opened to compete with the long-established “Bodies … The Exhibition” at Luxor. Or do you stake your anatomical turf by your loyalty to giant casino corporations with connected properties? MGM Resorts Inc. Are you going to choose your skinless dead bodies by which side of the Strip you’re on (east or west)?
